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Why All Organization Commit to Website ADA Compliance/Reason

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Why All Organization Commit to Website ADA Compliance/Reason

ADA is a civil rights law that prohibits discrimination based on disability. It affords similar protections against discrimination to Americans with disabilities as the Civil Rights Act of 1964, which made discrimination based on race, religion, sex, national origin, and other characteristics illegal

Image result for ada complianceADA compliant and accessible to people with disabilities is beneficial to businesses for several reasons. As of today, many websites aren’t setup to accommodate to those who have vision, hearing, learning, and other disabilities. For those who are disabled, being able to easily navigate through websites would alleviate many usability frustrations that exist with most current websites.

By not having accessible websites, many businesses are missing out on the opportunity to have people with disabilities buy their products, use their services, engage with their brands, interact with their content, and more. Business owners need to understand the importance of web accessibility and treat it as a necessity, not a feature.

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Website ADA compliance can be compared to home insurance. You never expect to use this insurance but when or if something happens, you most certainly need it. What’s more, without these precautions, ADA compliance-related lawsuits are an inevitable problem that will face most companies.

ADA compliance?

The ADA protects people with disabilities from facing discrimination from: ADA was enacted to ensure that people with disabilities are given the same opportunities that are provided to the non-disabled.

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Image result for Why Every Organization Should Commit to Website ADA Compliance

  • Employment
  • State and local government
  • Public accomodations
  • Commercial facilities
  • Transportation
  • Telecommunications

This impacts all businesses that provide goods and services to the public, including grocery stores, restaurants, bars, movie theaters, banks, hotels, medical and dental facilities, schools, forms of public transportation, museums, daycare facilities, theme parks, fitness centers, consumer goods stores, law offices, and more

Why ADA Compliance Should to Be Taken?

ADA compliance refers to the Americans with Disabilities Act 1990 which is a civil rights law that prohibits any discrimination related to disability. With this in mind, websites must be fully accessible to persons of disability and anything less can leave an organization open to scrutiny. In fact, studies show that the number of lawsuits related to ADA compliance have increased in recent times and by as much as 10,000 in just the past year.

As if that’s not enough, the Department of Justice passed a motion in July of last year to formalize website accessibility standards and according to the bureau of internet accessibility, 150 new lawsuits were filed in that very same month, more than 55 million Americans have a disability of some form. Furthermore, in a census just a few years ago, it was also discovered that over 38 million of these disabilities are considered severe.

ADA Compliance How Can Protect Your Organization’s Website

According to the law, an online experience should be accessible to each and every person, including those with disabilities. According to Digital Authority Partners, an ADA complaint website takes this into account and ensures that the website is full accessible to those who might be visually impaired.

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Text – All text should meet the contrast ratio against the backdrop. Although this will impact the design in some way, this is still part of ADA compliance.

Screen Reader – Your website must be readable via screen reader software. Many organizations struggle with this one as the process can be rather difficult and frustrating. But more on this in a moment.

Navigation – Use a sitemap and makes sure that each menu and navigation in general is straightforward.

Keyboard – You must be able to navigate every section of the website via keyboard.

Images – Alt tags must be used, and they need to be as descriptive/accurate as possible. These descriptions are what allow audible readers to describe the image.

Links and Buttons – All links and buttons need to be descriptive and accurate.

Graphics – Always use descriptions and choose graphics that flash for no more than two seconds.

These are merely the basics involved and a professional development company is always better positioned to ensure that a website is ADA compliant. Furthermore, these agencies are equipped with the necessary tools and knowledge to ensure that these improvements do not disrupt the appearance and functionality of the website.

Side note. According to Healthcare Weekly,  no one is more susceptible to compliance lawsuits. Which makes sense. Healthcare organizations

Making your website ADA compliant

it’s very important that businesses are proactive, rather than reactive, when it comes to web accessibility. Switching to, or building, an ADA compliant website can only help your business and expand your offerings to people with disabilities who previously haven’t been able to access your website. For businesses looking to build or update their current websites to be ADA compliant, the best option is to partner with a digital agency that has a plethora of ADA and WCAG compliance knowledge and experience.

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Final Thoughts About the ADA Website Compliance

Some organizations might assume that they have more important matters to which they should attend but ADA website compliance is just as serious as any other. When you think about the alarming statistics above, it also makes sense that this issue should be attended to as soon as possible rather than wait for a “most unlikely” call about an unexpected lawsuit.

Image result for Why Every Organization Should Commit to Website ADA ComplianceThe financial risk and legal implications, the underlying reason for website ADA compliance is to better serve your audience. With this in mind, audiences could do well to create this value and take a moral stance when it comes to the disabilities of the people in need. What’s more, the overall process is also likely to improve the navigation, features and appearance of the website which is an obvious benefit to any organization.

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